01 For B2B Services & Consultancies
By the time a B2B buyer contacts anyone, the shortlist already exists — and increasingly, an AI assistant helped write it. If your firm is not in that first answer, you are not losing deals. You are never entering them.
Answer
B2B buyers now ask AI assistants for shortlists — implementation partners, consultants, agencies, staffing firms — before any enquiry is sent. ProminAI builds the public evidence those systems read: one approved statement of what your firm does and for whom, authority articles, verified mentions and monthly monitoring of your real procurement questions. Three-month programmes for B2B firms are ₹39,999 + GST; every deliverable is proven with a live link.
02 Do this now
Before reading a word of ours, run the two queries below in ChatGPT, Gemini or Perplexity — fresh chat, phrased exactly as a procurement head would phrase them. The shortlist that comes back is the one you are competing inside.
Your two test questions — copy, then ask any AI assistant
Top [your service] firms in India Who should we shortlist for [the problem you solve]?
Use the words a procurement head would use, not your positioning language. If your category has a phrase buyers actually type, test that phrase — then test the problem stated as a problem.
Questions like these are being asked right now: “Best ERP implementation partners for mid-size manufacturers in India” · “Which HR consulting firms in Pune should we shortlist?” · “Top supply-chain consultants for D2C brands in India” · “Which agency handles B2B lead generation well in Bengaluru?” · “Reliable IT staffing companies in Noida for contract hiring”
| What came back | What it means for you | Urgency |
|---|---|---|
| Your brand was not mentioned at all | For a services firm, absence is silent pipeline damage: the longlist was drafted, your name was not on it, and no lost-deal review will ever tell you. The quarters simply come in thinner. | Critical |
| Competitors named, you were not | A competitor is entering evaluations you never heard about — recommended by name, framed in their own language, before your BD team knows the buyer exists. Their public evidence is doing their prospecting. | Critical |
| You were named, details wrong or old | An out-of-date service line, a merged entity described pre-merger, a delivery city you left — to a buying committee looking for reasons to shorten the list, stale descriptions read as risk. | High |
| Named, correctly and positively | You are in the AI shortlist today. Shortlists are re-generated on every query — staying named requires the evidence to stay current, corroborated and ahead of the firm documenting against you. | Protect it |
Want the full version — your service, your sectors, your cities? The free check runs your real procurement questions and reports back in writing. Start the free AI Presence Check
03 The arithmetic
Answer
B2B engagements are large and they recur: a typical Indian services contract runs ₹1,00,000–₹25,00,000, and a retained client renews for years. Momentum — three months of published evidence, verified mentions and monitored procurement questions — costs ₹39,999 + GST. One engagement you would otherwise never have entered returns the fee several times over; the arithmetic rarely needs a second one.
| Plan | Price | Client engagements to cover it at ₹1,00,000–₹25,00,000 each |
|---|---|---|
| Foundation 1 month | ₹14,999 + GST | 0.01–0.15 |
| Momentum 3 months | ₹39,999 + GST | 0.02–0.4 |
| Authority 6 months | ₹69,999 + GST | 0.03–0.7 |
Typical Indian market ranges, shown for illustration — substitute what one client engagement is actually worth to you below.
Your break-even
You need 0.13 new customers over 3 months for Momentum to have paid for itself.
That is ₹13,333 a month — or about ₹1,212 per permanent evidence point.
Less than one new client covers the entire programme.
04 The work
Your Brand Truth File: what the firm does, for which industries, at what scale, against which alternatives — one approved paragraph every proposal, profile and article uses word-for-word.
A prioritised fix-list so your public pages answer what buying committees actually ask — scope, sectors, methodology, engagement models — instead of describing yourselves to yourselves.
Authority articles on StartupFeed documenting your expertise — approaches, market observations, capability stories — the material AI systems draw on when they explain who does what.
Independent, accurate descriptions of the firm beyond your own website — the corroboration layer that separates a named firm from a self-described one.
LinkedIn, service directories, industry listings and partner pages brought into word-for-word agreement — contradictions between sources are read as unreliability.
The shortlist questions your buyers ask — service, sector, city — re-run monthly across major AI platforms, with dated records of who was named.
Which rival firms AI currently names for your questions, and what public evidence earns them the mention — reviewed alongside your own record each month.
Why this works
ProminAI makes your firm the easiest one for AI to name: a Brand Truth File that states your positioning in one approved sentence, authority articles that document your expertise in public, verified mentions that corroborate it, and monitoring across the exact procurement questions your buyers ask. Every deliverable is logged in your portal with a live link.
Behind these seven deliverables sits the six-stage Authority Engine — mapped, measured and proven the same way for every firm. See how the engine runs
05 The questions
The twelve questions buying committees ask about firms like yours — and partners ask about AI-era visibility — each answered in a form worth quoting.
A committee longlists before any vendor is contacted — from prior experience, peer references, and increasingly from AI-assisted research. By the time an RFP or enquiry goes out, the field is largely set. Being present in that first AI-assembled answer decides whether your firm enters the evaluation at all.
Increasingly, yes — for longlists, background checks and comparison summaries, before the formal process begins. The RFP still runs traditionally; the names inside it are pre-shaped by what AI research surfaced. Firms visible at that early, invisible stage enter more evaluations than firms whose public evidence is thin.
From public evidence, weighed for confidence: a clearly stated specialisation, consistency between your website and every directory, independent corroboration from third-party sources, depth of published material, and recency. Firms strong on all five get named; firms weak on any get hedged or omitted. Scale alone does not decide it.
Almost always: they are better documented, not better at the work. Published thinking, consistent profiles, third-party mentions and current pages give a system the material to name them confidently. The fix is not imitation — it is building your own record of evidence deliberately, where theirs grew by accident.
Four things: a precise positioning statement used identically everywhere; service pages that answer real procurement questions rather than describing values; published thinking that demonstrates the expertise you sell; and corroborated capability facts — sectors, scale, methods — on independent platforms. Volume matters far less than consistency and specificity.
Yes. What AI systems need is capability evidence, not client names: anonymised engagement patterns, sector experience, methodology, team credentials and scale indicators are all publishable without touching a confidentiality clause. Most B2B firms have years of this material sitting unwritten — the NDA was never the real obstacle.
Descriptive queries — "tell me about this firm" — usually improve within two to three months of published, corroborated evidence. Competitive shortlist queries take longer, because you are displacing incumbents. ProminAI baselines your questions at the start and re-runs them monthly, so movement is recorded and dated — never asserted.
Different job. PR earns press coverage and relationships, typically at ₹75,000–₹3,00,000 a month. ProminAI builds the machine-readable evidence layer — positioning, published articles, verified mentions, entity consistency — and monitors what AI actually answers, with per-link proof. Some firms run both; only one is designed for AI answers.
Momentum, the plan most B2B firms choose, is ₹39,999 + GST for three months — three authority articles, thirty-plus verified mentions, monthly monitoring of up to forty procurement questions and competitor tracking. Against engagement values of ₹1,00,000–₹25,00,000, entering one additional evaluation typically returns the fee several times over.
Niches are where it works fastest. Fewer firms contest a specific query — "ERP partners for mid-size pharma manufacturers" — so a documented specialist can become the consistent answer in months. Broad categories take longer and favour incumbents. If your niche has a phrase buyers type, that phrase is winnable.
They help as corroboration — independent sources agreeing with your own description — and they hurt when they contradict it: an old headcount, a dropped service line, a stale city list. ProminAI's audit finds every listing that describes your firm, and the fix-list brings them into word-for-word agreement.
Three instruments: a baseline audit recording what AI answered on day one across your real procurement questions; monthly re-runs of the same questions with dated results; and the portal, where every article and mention is logged with a live link. You compare baseline to now — the evidence is checkable, not narrated.
What b2b services & consultancies ask us directly — guarantees, timing, process — is on the FAQ page: is this just SEO with a new name? · how long before I see something change? · can you guarantee my brand appears in ChatGPT? · I already have an SEO or marketing agency. Does this conflict?
06 The plan
Our recommendation
₹39,999 + GST 3 months
Momentum fits how B2B evaluation actually works: three months of accumulating evidence — three published articles, thirty-plus verified mentions, up to forty procurement questions monitored monthly, two competitors tracked — matches the length of a real pipeline cycle, at ₹39,999 + GST.
The two nearest alternatives
₹14,999 + GST
₹69,999 + GST
A single Foundation month suits a firm that wants the diagnosis first — baseline audit, Brand Truth File, first evidence — before committing to a rhythm. Authority's six months is the right call in crowded categories, for multi-service firms, or when a founder brand needs building alongside the firm's.
| Plan | Duration | Price | Authority articles | Verified mentions | Effective / month |
|---|---|---|---|---|---|
| Foundation | 1 month | ₹14,999 + GST | 1 article | 10+ | ₹14,999 |
| Momentum ★ | 3 months | ₹39,999 + GST | 3 articles | 30+ | ₹13,333 |
| Authority | 6 months | ₹69,999 + GST | 6 articles | 60+ | ₹11,667 |
All five plans, nineteen rows, side by side — compare the full matrix
Relationships open the door; diligence decides what happens next. The buyer your champion refers still checks the firm — and their AI-assisted research returns whatever public evidence exists. A thin or contradictory record quietly undermines the warmest introduction. This work makes the check confirm what the relationship promised.
Publishing alone usually fails, because volume was never the mechanism. Content without a consistent entity behind it, without independent corroboration and without monitoring is words into a void. ProminAI sequences all four — positioning, publication, corroboration, measurement — which is a different activity wearing a similar name.
07 Where
ProminAI works with B2B services firms and consultancies across India — including Delhi NCR, Noida, Gurugram, Mumbai, Bengaluru, Hyderabad, Pune, Chennai, Ahmedabad, Jaipur, Kolkata, Lucknow, Indore and Chandigarh. For a services firm, geography shapes the monitoring list: the service-plus-city shortlist queries and the sector questions your buyers put to AI.
The programme is delivered remotely; your location affects which local questions we monitor, not the work itself.
08 Everyone else
B2B services is one of eight audiences ProminAI documents. The other seven each get a page of their own:
Next step
The free AI Presence Check runs your real procurement questions — service, sector, city — across major AI platforms and sends you what came back: who was named, what was said about your firm, and what is missing. Dated, in writing, no obligation.
Prefer to talk first? Talk to us on WhatsApp — we reply within one working day.
Not ready for a conversation? Start with the ₹3,499 Starter and judge the work first.